Melanie Scheer

Melanie Scheer is a freelance designer who specializes in creating books. After studying design in the Bauhaus city of Dessau, she went on to pursue her Master’s degree in Mainz, Germany, where she started examining mental images and their relevance for the design practice. Equality and trying to visualize what seems to be invisible are recurring themes of her creative work.
When I learned about aphantasia I began to wonder... How might the vividness of our individual imaginations impact our design process?
What do typical visualizers experience? How vivid is the hyperphantasic experience? Designer Melanie Scheer introduces a new way to visualize the visual imagination spectrum.