Hyperphantasia
Hyperphantasia is characterized by an abundance of mental imagery. Or in other words, a very vivid imagination. People with hyperphantasia can create clear and detailed images in their minds, often to the point where these mental images have a 'lifelike' quality. It is the opposite of aphantasia, where mental imagery is absent. This phenomenon doesn't just impact visual imagination. It can extend to other senses, such as auditory (sound), olfactory (smell), gustatory (taste), tactile (bodily sensation), and motor (movement) imagination. In addition to vividness and clarity, mental imagery could also vary in mode. Projectors perceive their mental image as superimposed onto their visual experience, whereas, associators do not “see” mental images but can nevertheless have a clear visual representation in their mind. Discover and learn more about hyperphantasia.
An inwardly focused cognitive style links mental imagery and mental health
Mental imagery vividness is part of an inwardly focused cognitive style linked to interoception and mindfulness. This trait mediates the relationship between imagery and mental health by shaping emotional awareness and regulation.
Kvamme, T. L., Rutiku, R., Wierzchoń, M., Griskova-Bulanova, I., Fardo, F., Barzykowski, K., Sandberg, K., & Silvanto, J. (2026). An inwardly focused cognitive style links mental imagery and mental health. Heliyon, 12(2), e44433. doi:10.1016/j.heliyon.2025.e44433
Do low imagers know more words? examining the association between mental imagery and vocabulary size
Low-imagery individuals outperformed high imagers when matching highly concrete words to precise definitions. This suggests that vivid mental imagery can sometimes interfere with the analytical processing required for specific linguistic tasks.
Yavuz, M., & Nazir, T. A. (2026). Do low imagers know more words? examining the association between mental imagery and vocabulary size. Language, Cognition and Neuroscience, 1–14. doi:10.1080/23273798.2026.2614588
Multisensory Imagery Enhances the Aesthetic Evaluation of Paintings: A Virtual Reality Study
Multisensory mental imagery enhances the aesthetic appeal of paintings by increasing imagery vividness and emotional arousal. This suggests that intentional imagery can be used as a cognitive strategy to deepen aesthetic experiences.
Chen, Z., Han, Z., Wu, L., & Huang, J. (2026). Multisensory imagery enhances the aesthetic evaluation of paintings: a virtual reality study. Empirical Studies of the Arts. doi:10.1177/02762374251412761
Comparing the characteristics of hallucinations and mental imagery: a large cross-sectional study in the general population
Researchers found that hallucinations and involuntary imagery share features but differ in vividness, agency, and distress. This supports a shared experiential continuum, helping to distinguish normal from pathological inner experiences.
Pepin, G., Lœvenbruck, H., Chauvin, A., Jacquet, C., Eichenlaub, J.-B., & Bortolon, C. (2026). Comparing the characteristics of hallucinations and mental imagery: a large cross-sectional study in the general population. Consciousness and Cognition, 137, 103974. doi:10.1016/j.concog.2025.103974
Neural network topologies supporting individual variations in vividness of visual imagery
Vivid imagery is linked to local efficiency in the left fusiform gyrus and structural segregation in the occipital network. This suggests vividness emerges from the interplay of sensory processing and higher-order regulatory hubs.
Kvamme, T. L., Lumaca, M., Bajada, C. J., Gregersen, S. D., Hobot, J., Paunovic, D., Wierzchon, M., Zana, B., Silvanto, J., & Sandberg, K. (2025). Neural network topologies supporting individual variations in vividness of visual imagery. NeuroImage, 321, 121520. doi:10.1016/j.neuroimage.2025.121520
The Aphantasia-Hyperphantasia spectrum
Aphantasia is a heterogeneous phenomenon involving multiple distinct spectrums rather than a single monolithic condition. This suggests that studying the entire spectrum is key to understanding individual differences in cognition and emotion.
Nanay, B. (2025). The aphantasia-hyperphantasia spectrum. Neuropsychologia, 109293. doi:10.1016/j.neuropsychologia.2025.109293
A decade of aphantasia research – and still going!
A decade of research shows aphantasia is a heterogeneous condition with five dimensions of variation, including sensory reach and spatial imagery. This suggests it is a diverse spectrum of abstract rather than experiential cognitive styles.
Zeman, A. (2025). A decade of aphantasia research – and still going!. Neuropsychologia, 219, 109278. doi:10.1016/j.neuropsychologia.2025.109278
Aphantasia, hyperphantasia and sensory imagery in a multi-cultural sample
Aphantasia and hyperphantasia were found across diverse cultures, with Middle Eastern groups reporting lower imagery scores than Western samples. This suggests that cultural or environmental factors may influence mental imagery development.
Bruder, J., & Zehra, M. (2025). Aphantasia, hyperphantasia and sensory imagery in a multi-cultural sample. Journal of Cultural Cognitive Science, 9(3), 465–481. doi:10.1007/s41809-025-00184-8
Definition: Aphantasia
Researchers defined aphantasia as the absence of imagery and proposed specific labels for deficits across various sensory modalities. This provides a standardized framework to improve consistency in scientific research and clinical diagnosis.
Zeman, A., Monzel, M., Pearson, J., Scholz, C. O., & Simner, J. (2025). Definition: aphantasia. Cortex, 182, 212–213. doi:10.1016/j.cortex.2024.07.019
Ekphrasis: The Ancient Art of Evoking Vivid Mental Images
Did the ancient Greeks know some people can’t create mental images? The forgotten history of ekphrasis challenges our assumptions about imagination and offers surprising insights into our image-saturated world.
Aphantasia and Hyperphantasia: What We Know After a Decade of Research
Since 2015, "aphantasia" has reshaped our understanding of imagination, revealing that not everyone visualizes mentally. This discovery, along with "hyperphantasia," highlights the diverse nature of human imagination.
Rethinking Hyperphantasia: Why "Extreme" Mental Imagery Might Be Two Different Phenomena
A neuroscientist's research reveals that people with hyperphantasia may actually experience fundamentally different types of "extreme" mental imagery - challenging our understanding of vivid visualization.
The Power of Abstract Thinking in Aphantasia
The concept of 'tokens' and 'types' helped me understand how we think differently: visualizers use specific imagery, while aphantasics excel in abstract thinking.
Do Opposites Attract? Exploring Aphantasia and Hyperphantasia in Marriage
When I learned that I had aphantasia and that my husband of 40 years has hyperphantasia, it gave the idea “opposites attract” a whole new meaning.
Can't Visualize An Apple? Try This Apple Illusion to Experience What Others See
This apple illusion allows people who can't visualize to temporarily 'see' an image that isn't there—using visual perception to demonstrate what others experience through their imagination.
Phenomenological Studies of Visual Mental Imagery: A Review and Synthesis of Historical Datasets
Researchers identified 16 consistent characteristics of visual mental imagery across diverse historical and cultural datasets. This taxonomic template provides a more precise framework for defining imagery and refining aphantasia diagnoses.
Marks, D. F. (2023). Phenomenological studies of visual mental imagery: a review and synthesis of historical datasets. Vision, 7(4), 67. doi:10.3390/vision7040067
Are You a Visualizer or Conceptualizer? The Ball on a Table Test
The Ball on a Table experiment is a simple visualization test that reveals whether you think in pictures (visualizer) or concepts (conceptualizer). This revealing experiment, originally credited to u/Caaaarrrl, takes less than a minute but provides profound insights into how your mind processes information.
The Visualizer’s Fallacy
Understanding the hidden assumptions that lead to biases against aphantasics’ cognitive abilities.
The Language Game of Visualization: Why Aphantasics Don't Need Mental Images to Imagine
How a philosopher's investigation into a simple paradox—people who can't visualize yet excel at "visual" tasks—led him to challenge centuries of assumptions about imagination, mental images, and the nature of thought itself.
How do hyperphantasics experience their internal imagery? Second screen? Flipping context? Inquiring aphantasics want to know.
How do hyperphantasics perceive their vivid imagery—simultaneously with reality or on a separate mental screen? Let's explore!